


Networking and Public Relations
Course Description
Welcome to the Networking and Public Relations workshop. In this workshop, you will get knowledge you need to manage effectively your image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. Networking and public relations is the most successful method of communicating your value to those around you. This workshop is designed to give you practical teaching and hands-on tools that will get you networking once you complete this course. Objectives • Network for success • Manage “Meet and Greet” opportunities • Write effectively and set goals • Manage media relations • Plan issue and crisis communication • Use social media Course Contents: • Networking for Success • Creating an Effective Introduction • Making a Great First Impression • Minimizing Nervousness • Using Business Cards Effectively • The Meet and Greet • The Three-Step Process • The Four Levels of Conversation • Dressing for Success • Writing • Business Letters • Writing Proposals • Reports • Executive Summaries • Setting Goals • Understanding Goals • SMART Goals • Helping Others with Goal Setting • Media Relations • Television • Print • Web Presence, Blogs & the Internet • Issues and Crisis Communication Planning • Gauging the Impending Crisis Level • How Information Will be Distributed • Social Media (The PR Toolkit) • Blogs • Wikis • Podcasts • Social Bookmarks • RSS Feeds • Employee Communications • Verbal Communication • Non-Verbal Communication Skills (Body Language) • Email Etiquette • Negotiation Skills • Making an Impact • Words from the Wise What You Will Get When Enrolling? 1. Course PowerPoint Presentation 2. Training Manual 3. Training Audios 4. Training Videos 5. Course Activities 6. Case Studies On Completion Book for a Free Course Assessment Session and receive Your Course Certificate


